{"id":6981,"date":"2021-06-08T18:41:51","date_gmt":"2021-06-08T13:11:51","guid":{"rendered":"https:\/\/praxisinfosolutions.com\/2018\/10\/09\/online-megastore-of-industrial-supplies-2\/"},"modified":"2025-09-23T17:02:06","modified_gmt":"2025-09-23T11:32:06","slug":"distributor-of-industrial-products-improves-business-performance-by-using-zoho-analytics","status":"publish","type":"post","link":"https:\/\/praxisinfosolutions.com\/blog\/distributor-of-industrial-products-improves-business-performance-by-using-zoho-analytics\/","title":{"rendered":"Distributor of Industrial Products Improves Business Performance By Using Zoho Analytics"},"content":{"rendered":"

Client Profile<\/span><\/h2>\n<\/div>

The company is a leading distributor of industrial products and represents multiple international OEM Principals to grow its footprint in one of the industrial hubs in Western Maharashtra. Each vertical is managed by Business Unit Heads and although the underlying business is that of trading, each BU has its peculiar requirements in terms of marketing, sales, and recovery activities.<\/span><\/p>\n<\/div>

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Business Challenges<\/span><\/h2>\n<\/div>

The customer uses SAP Business One as the core ERP and Zoho CRM for their sales and marketing team \u2013 both the applications being supported by Praxis. The MIS needs of the organization were being handled by legacy software, which had limitations. However, with the ever-dynamic business environment and increased competition, the management team was evaluating a more robust Business Intelligence (BI) tool.<\/p>\n<\/div><\/div><\/div>

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Solution<\/span><\/h2>\n<\/div>

Based on the detailed deliberations, Praxis recommended Zoho Analytics which is a self-service BI and data analytics software that lets you analyze your data, create stunning data visualizations, and discover hidden insights in minutes. Key strengths of Zoho Analytics:<\/p>\n